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The Light at the End of the Tunnel

 

     There is nothing like going to a debutante ball and going home alone.  Despite the fact that I predicted this scenario for years and was roundly criticized by those who thought football prowess mattered, I happily thought, that I was wrong for a few short days. Unfortunately, greed knows no bounds and market share of the media market is the only important thing. I detest that I was right. It is no solace.

      Think positive, as long as a BCS bid can be retained, there can be light at the end of the tunnel. Collect the remnants left by the super-conferences. There should be a nucleus of nationally known teams remaining. Then don't get mad get even! Forget football prowess. Be innovative! Go after the market share currently enjoyed by teams in the super-conferences.  Find quality universities with a high student population in a growing media market who are poised to take the next step.

      The South Florida area is a good example.  Florida International University (FIU), a highly reputable state supported school, is the largest university in that area (44, 000 students and growing).  Most local students are unable to afford the high cost of attending Miami University (16,000 students) and obtain their education at FIU.  South Florida is an area with a lot of highly sought after athletes, many of whom would attend FIU, if FIU had access to a BCS conference. The media market is built into the school. FIU, probably, has more alumni in this area than Miami.

     All FIU needs is a hand up to become a major player, and let's face it, wouldn't you like to screw Miami for bolting the Big East. Don't you think the ACC deserves another Duke like team?

     Many other similar situations are out there folks. So do not have tunnel vision and focus solely on football prowess and tradition. Look for the light ahead and make sure it is focused on a media market.  One must be creative, and create a conference that can create its own traditions.  

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