By (End), I am not sure whether I mean later, understand, or a place where the sun doesn't shine. Further allegations are forthcoming for Ohio State concerning payoffs and discounted cars for players or their families.
But this is not about Ohio State. It's about the NCAA and how they handle it. Many have recommended that limiting television exposure and hence TV revenues as the solution. They may be right, but for the wrong reason. Well-funded programs like Ohio State will simply replace that money from another source.
The primary reason may be that the lack of TV exposure will affect recruiting. Recruiting is the lifeblood of every program. Highly touted recruits depend on media exposure to win the Heisman or obtain a high draft status. Lack of exposure will mean many players will go elsewhere. A potential death knell for that program!
Come to think of it! I hope Ohio State does get reamed! There is nothing like a sore butt to straighten everyone out!